A webinar on 'Financial Management and Market' was held in our college on 22-12-2020, as an endeavor to provide domain exposure to our Commerce students, and equip them to think in terms of industry standards. Despite the specificity of the nature of subject, the approach was by and large generic so as to relate to the parents of our students and also audience across disciplines. Mr. Nagraj Kagalkar, DDPUE, Shivamogga, acknowledging the need of events of this kind, and appreciating the effort taken by us in hosting one, delivered the keynote address. Mr. CS Sudheer, the founder and CEO of indianmoney.com, and also the resource person of the event, shared his expertise on the subject with simplicity and grace, making it palatable to the audience from various walks of life. Initiating his talk with the key concepts of finance - " Time value of money" and "Money value of time", he spoke in length on mentorship, grooming one's personality and attitude, which determine a person's success in the business world. He conveyed through the lecture that success depends a lot on discipline than intelligence. Prof. Ranganathaiah. S, Principal, PES PUC presiding the event, thanked the guests and resource person for being generous with their time and educating the audience. Interacting with the expert, our students and faculty members sought suggestions and solutions to their queries.